Website Development

Best practices and tips for improved website development.

Is It Time for a Website Redesign?

Are you feeling like your website might be past its prime? Is your website traffic and leads decreasing each month? If the answer is yes then it might be time for a website redesign. Here are some questions and items...

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The 5 Types of Website Builds: A Quick Guide

This may be the most commonly asked website design question. How long is this process going to take? Unfortunately, every website isn’t designed to function the same way–nor should it be. To get a perspective of your website’s time frame,...

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What is a Hard Refresh?

What is a hard refresh and how do you perform a hard refresh? Here are very simple directions on how to hard refresh your Google Chrome, Firefox, Safari, and Explorer browsers.  Table of Contents Why is a Hard Refresh Needed on...

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Why Is My Website Slow? Why Does It Matter?

Yes, speed matters. Search engines use a multitude of factors to determine how to rank search engine results, and one of those factors is website speed. The speed at which someone can view the content on your site factors into...

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How to Start Your Website Redesign Project

Table of Contents Taking on a redesign of your website can be overwhelming What do you want your website to do for you? Start With Website Functionality, Not Design Common Features You Might Want/Consider Benchmark Your Competition Analyze Your Current...

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Wix, Weebly, SquareSpace or WordPress

I really like the look of my website, but people have a really hard time finding it. Yup, sounds familiar. Let me guess: Your current site is built (or is being built) by your sister’s friend’s cousin You got burned...

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Founded in 2009. Idea Marketing Group is a top Chicago web design agency that works intimately with consumer brands and manufacturers to help build, maintain, and market websites. See the award-winning work or a specific service like manufacturing web design.