Web Content Coordinator
Related: Content Specialist, Content Writer
Idea Marketing Group needs a skilled Web Content Coordinator to aid our team in building website projects and marketing collateral. You will be responsible for writing new content for client websites as well as revising existing content for clarity and improved marketing impact. A standout idea generator and problem-solver with excellent communication and organizational skills.
Responsibilities
- Apply a firm understanding of user experience and strong search engine optimization (SEO) and search engine marketing (SEM)
- Ability to identify and help set KPI goals
- Audit existing SEO efforts, develop key phrase strategies for website builds, and provide detailed recommendations
- Work with the Client Manager and clients to organize, implement, write and/or edit copy for website builds
- Strategize alongside UI designers to conceptualize content strategy, story, and messaging for an improved customer journey
- Regularly analyze performance and opportunities for improvement
- Support to other departments when needed
- Continually seeking out professional development opportunities to develop skills
- Remain current on industry norms and future trends and apply that to current and future offerings
Qualifications
- 4+ years of experience with content writing and SEO strategy / implementation
- Excellent written and verbal communication skills, reaching out to the team via phone and video chat
- Proven aptitude for quick creative thinking with excellent attention to detail
- Excellent written and verbal communication skills
- Knowledgeable with analytics tools and software
- Good communication and listening skills with applied creative thinking
- Excellence in time and task management, attention to detail, and overall organization
- Self-motivated and driven; able to work independently or collaboratively as part of a team
- Ability to efficiently work and thrive in a remote environment with other team members
- Intermediate to advanced knowledge of WordPress, Google Gmail, Documents, Sheets, Calendar and the Internet